In Commonwealth Bank's half-year results released on February 10, 2021 it was shown that one-third of new credit card approvals were for their Neo card. For NAB, the StraightUp card is accounting for a similar percentage.
Bank of America's virtual assistant, Erica, has reached 7 million users since its nationwide rollout in June 2018 with 49% of Erica's users being millennials, followed by Generation X (20%), baby boomers and seniors (16%) and Generation Z (15%).
BBVA clients interestedin a personal loan who consulted the scoring andcomments of other users about the digital process of applying for a loan,accounted for 4.4 percentage points increase in customers deciding topurchase the loan.
imagin, the digital services and lifestyle platform driven by CaixaBank, has celebrated its first anniversary since its launch as a new digital community concept, and registered 500,000 new users.
U.S. Bank has launched an enhancement to their cobrowse feature: live video of the banker - a first in the industry - following more than a half million cobrowse sessions taking place in 2020.
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BANKBULB QUARTERLY
OUR PICK OF THE MOST DISTINCTIVE PROPOSITIONS of the QUARTER
1) SCB debuts in app “EASY Store” using AI to deliver hyper-personalized range of financial products, services and offers
This is an example of dynamic micro-personalization, with the AI analyzing customer’s transaction patterns, behaviors, and preferences, which helps the bank anticipate needs and offer targeted solutions at key moments......[read here]
2) ING AI-driven calculation tool estimates car loan and insurance costs on the basis of a single photo
The ‘ING Scan & Drive’ feature is based on data extracted by Open AI, such as the brand, model and type of car....[read here]
3) CIC makes mortgages more accessible to freelancers and people on fixed term contracts through innovative risk profiling
Recognising the fact that a growing number of workers are challenged with finding a mortgage provider....[read here]
4) Capital One release multi-agentic conversational AI to help customers purchase a car
First-of-its-kind technology not only provides information to the car buyer, but also, takes specific actions on the customers’ behalf based on the customer's natural language prompts....[read here]
5) Tembo Money helps first time home buyers get on property ladder through "Boosting affordability"
Tembo also offers a number of solutions that can help to boost customer's affordability for first-time buyers with specialist tools to explore boosting customer's income and house deposit...[read here]